Smaller Audiences, Better Targets

(Source: medium.com)

Influencer marketing is maturing as a marketing strategy. It has already known its ups and downs in its short life, and now there are new trends on the way. This article from Medium explains what the power of micro-influencers can be, and why small audiences matter. We at C.Journey couldn't agree more. Go here to read the full article:

https://medium.com/swlh/why-micro-influencer-marketing-is-the-game-in-2018-fdeda0993c36

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