Updated: Dec 14, 2018
(Source: mckinsey.com)
This is a must-read for anyone that wants to dive deeper into that most fundamental marketing question: What do my customers want? McKinsey takes you through the most important steps when trying to answer that. Not just touchpoints, but the whole customer journey.
Bij C.Journey houden we van aanbiedingen, en dat laten we zien. Voor onze vernieuwde propositie maakte onze baas Robbert Cornelissen een...
(Source: marketingtechnews.net) Short answer: not really. If you're looking to give people a proper customer experience, you need to do a...
(Source: cmo.com) This CMO article by Rian Newman showcases three memorable examples of social campaigns that make people want to get...
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